Her work, spanning gorgeous digital illustrations and art direction, invites viewers to escape into idyllic worlds, alluringly built with a love for luminous colour. Her poetic style is born from a background in oil painting and an admiration for classical masters. She channels Botticelli’s flowing elegance and Rembrandt’s profound depth, then remixes them with a gleaming modern pulse. 

Characters are draped in high-fashion garments, serving sartorial elegance. She thrives in the meditative part of her process – lost in sketching when her “brain is working and everything is on edge.” Her overhead smash for Wimbledon's Always Like Never Before campaign featured Coco Gauff's head emerging from clouds, her long ponytail trailing purple petals. Endless big brands are lining up, she’s also enchanted Google, Unicef, Adobe, and Redbull. Rew’s art is a constant becoming, a pursuit she’ll follow, in the words of her Eminem anthem, Till I collapse.