Justine Jossart x Oat Club

Justine Jossart x Oat Club

Related work

Justine reimagines an oat milk brand that breaks free from the sea of sameness

When we asked Justine to reimagine one of her everyday favorite products, she went all in – designing a whole campaign devoted to Oat Club: an imagined oat milk brand, “designed exclusively for oat people,” she explains. Infused with her signature style, from vibrant packaging illustrations to a playful cast of characters, every detail was designed to stand out on both shelves and on-screen.

Justine Jossart

"Little details are everything in surprising the viewer"